FACTION8 Retail Display

Project Overview:

Retail graphics were developed for SalonCentric locations nationwide to support the launch of Pulp Riot’s FACTION8 permanent hair color campaign. Designed to align with promotional timelines, these in-store visuals were featured prominently during the November 2024 push to increase product visibility, drive sales, and strengthen brand presence.

Elements such as shelf strips, die-cut signage, aisle blades, and promotional headers were tailored to fit SalonCentric’s custom product walls, which showcase the full range of Pulp Riot color, bleach, and styling products. Targeted toward licensed cosmetologists, the graphics helped create a cohesive, eye-catching retail experience that encouraged professional engagement with the brand.