Snapchat Geofilter

A custom geotag was developed for the College of Communication, specifically optimized for Snapchat, to enhance the user experience. This feature encourages engagement by allowing students, faculty, prospective students, and visitors to share their campus moments with a creative and interactive geolocation tag. It serves as a dynamic tool for fostering community involvement and expanding the college’s visibility, helping to connect the college’s community and showcase the campus environment in a fun, memorable way.